Getting the Most Exposure Out of Your Articles

Using Blogs

Now a day, everyone is blogging, from grandmas to grandchildren. Since the popularity of the blog has gone up so rapidly, even businesses are using blogs. In some cases, it may be the owner blogging, but that is usually only in small businesses. Most major corporations hire someone to do the blogging for them.

There are a couple ways to use blogs successfully by helping your article marketing abilities along the way. The first way to publish your articles is through your own blog. Setting up your blog is a simple process. Most webhosting companies include blogs in the package or you can choose a hosted blog at Blogger.com or WordPress.com. If you are looking for good search engine exposure with your blog, then you are probably going to find that WordPress.com is the best. The search engines pick these blogs up very well and you will get a lot of hits if you are blogging on popular subjects.

You will also want to make sure that your blog has syndication, or RSS abilities, and make sure to allow the readers of your blog to syndicate your articles. This is a very important part of using blogs in distributing articles.

After you get your blog set up with any of the categories you want it to have, begin pasting in the articles you send out. You will want to use pinging features so that blog directories are updated each time you add content to your blog. This will really help increase the traffic to your blog.

The second way to use blog is to visit other blogs within your niche. When you find a topic that you have written about, add a comment with a link to the articles listed on your blog, inviting the readers of the blog to check out the article.

In most cases, it would be considered rude to post your entire article on another blog. Make sure to link to the article instead of copy it on to someone else's blog. The article should also be really relevant to the topic at hand.

How To Get an Edge With Forums in Article Marketing

Forums can be very useful tools for anyone doing business, on the web or not. They benefit businesses in a plethora of ways. They are used to locate products that need to be created to fill a gap in the market, to inform people about available products, to learn or to teach, to find topics to write about in articles, and even distribution of written articles.

Most forum owners will invite members of the forum to submit articles and they provide and there is a space saved in the forum for this very thing. You should take full advantage of this.

The first thing you need to do before submitting articles to a forum is read the guidelines and follow all of the rules. If you just start posting articles wherever you see fit, you will be banned from the forum. This will make you look unprofessional and desperate. That is the last thing you want when you are trying to promote your business. You want to seem respectable and professional, not like a loser who can't read directions. In Internet marketing, image is everything and you would hate to ruin yours by not reading directions.

Being active in a forum is a great idea. You will be able to submit your articles regularly but remember, do not post inappropriate things during your participation. Most quality forums do not allow advertising and others won't let you use affiliate links in your ports. Doing either one of these two things will get you banned from the site. Most of forums will allow you to use signature file at the end of your post but again, read the regulations of the site thoroughly to insure that you do not break any rules. Some forums will also have special 'rooms' just for advertising and it is a good idea to use these to market your site or your informational products.

As stated above, forums can also be used to look up topics for articles within a certain subject. People usually do not want to read what you are writing about unless you are writing about something that they really need to know. There are only two ways to figure out what a person is looking for.

1. Ask them. Maybe you could conduct a survey

2. Listen to them. You could read what kind of things they are saying.

Forums are the place to find out what people within your niche need to know or what they are talking about. This can give you some ideas for new products or material for your articles.

You can find Forums on the Internet, of course, on pretty much every topic you could think of. Use your favorite search engine and include the word 'forum' with the topic you are looking up. It will simply amaze you how many of these forums actually exist and how many subjects they cover.